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Nobody's first stop is your homepage - it is your name plus "review", or a question typed into ChatGPT. The Brand Search Audit maps every surface a buyer meets after hearing about you - your Google results page and what AI engines say when asked about you directly - then hands you the plan to own both. Fixed scope, fixed fee.
One-off diagnostic · stage: diagnose · no retainer required, ever
The first search about you happens without you. Own what it finds.
A recommendation, an ad, a mention in a group chat - then the check: Google your name, or ask an AI about you. That moment decides whether interest becomes a conversation. Today it is running unmanaged, and the audit shows you exactly what it serves.
What we test
Who controls the results for your name - your pages, marketplaces, old press, a competitor's comparison post - and what the sitelinks, panels, and snippets say.
ChatGPT, Gemini, AI Overviews, and Perplexity asked about your brand directly - in Bahasa and English - transcribed and archived as your baseline.
Misinformation, stale facts, missing entities, competitor bleed into your name - ranked by damage, traced to likely sources.
What you walk away with
Every result on your name's page one, classified: owned, earned, hostile, or noise.
What each engine says about you today, word for word - archived as the baseline any future work is measured against.
Whether machines know who you are: schema, knowledge panels, and the consistency of your facts across the web.
Wrong claims, stale facts, and missing answers - ordered by what they cost you, with sources traced.
Correction routes sequenced in plain sentences: what to publish, what to correct at the source, what to corroborate.
A walkthrough with your team - findings, plan, questions - until it is understood.
The inspection
Every way your brand gets searched - spellings, abbreviations, the founder's name - and what each variant serves.
Each result on your brand SERP classified: owned, earned, hostile, or noise - and whether the order helps or hurts.
Knowledge panels, sitelinks, and rich results - present, absent, or wrong, and what controls each.
Where your reputation actually lives - marketplaces, maps, review sites - and what a checking buyer reads first.
The engine asked about you directly, in buyer phrasing - transcribed and archived as your baseline.
The same direct questions across the remaining engines - the answers differ more than most brands expect.
Your name checked in Bahasa and English - Indonesian buyers check in both, and the answers rarely match.
Old prices, dead products, wrong founders, borrowed histories - traced to the sources feeding them.
Whether rivals appear on your name's surfaces - comparison posts, ads on your brand terms, AI answers naming them.
For every wrong or missing fact: the realistic fix, its channel, and its order in the plan.
Fixed scope means exactly this list, done properly - never a moving target billed by the hour. Slow diagnostics reward the diagnostician; fixed ones reward you.
The pair
The AI Readiness Audit answers a category question: when buyers who don't know you ask AI about your problem space, you appear or you don't. The Brand Search Audit answers a name question: when buyers who just heard of you check, they find the truth or they don't.
Demand capture and reputation surface. Many brands need both; the audits are built to pair, share the fixed-fee model, and share the promise - findings yours either way, no retainer required, ever.
How it runs
Twenty minutes: your name variants, markets, languages. The fixed fee lands in writing the same day.
day 0Name variants confirmed, access granted, an hour with someone who knows the history.
day 1SERP mapped, engines transcribed, entities reviewed, gaps ranked by damage.
days 2-9The findings document plus the working session - and the fix plan is yours to run with anyone.
day 10Who books this
A brand whose name suddenly gets searched - funding, press, virality - and whose surfaces were never designed for the traffic.
A brand with one bad chapter that search and AI keep retelling, who needs the record corrected at its sources - honestly.
A regional or global brand entering the Indonesian market, whose Bahasa brand surface is currently written by nobody.
The number lands on one page after the 20-minute scoping call, and it stays that number. The audit is not for you if your brand SERP is already managed and monitored, or if nobody searches your name yet - the AI Readiness Audit is the right first move there. It is exactly for you the moment your name starts doing the selling.
The fine print, in plain sentences
Ten checkpoints, six deliverables, ten working days. Anything extra is a new conversation, never a surprise line item.
The findings, the transcripts, the panel, the plan - portable, unbranded where you need it, usable with any team or agency.
NDAs signed happily. Findings never quoted, reused, or benchmarked without written permission - your gaps are nobody's marketing.
Some fixes are yours to publish, some need third parties, some need time. The plan says which is which - and never promises control over surfaces nobody controls.
Questions, answered
A diagnostic of every surface a buyer meets after hearing your name: your Google brand results and what AI engines say when asked about you directly - transcribed, mapped for gaps and misinformation, and turned into a sequenced fix plan.
Category questions versus name questions. The readiness audit covers buyers who don't know you; this one covers buyers who just heard of you and are checking. Demand capture versus reputation surface - built to pair.
One fixed fee, quoted in writing after a 20-minute scoping call, before any work starts. Findings yours either way.
That finding is half the point. Wrong claims get documented with transcripts, traced to their likely sources, and the fix plan covers the correction routes - entity cleanup, authoritative corroboration, and the content that overwrites the record.
Ten working days, kickoff to working session.
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